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With insights from plastic surgeons, plus ingredient and skincare expertise from dermatologists, IT Cosmetics creates problem-solving products!
Every IT Cosmetics formula—whether it’s makeup or skincare—is made with skin-loving ingredients that nourish all skin types.
IT Cosmetics exists to empower YOU to feel your most confident. Our mission is to make the world more beautiful through our products, our actions, and our belief that everyone is beautiful and deserves to feel their most beautiful.
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Developed with plastic surgeons’ insights and dermatologists’ ingredient and skincare expertise, IT Cosmetics creates problem-solving, skin-loving formulas.
Founder, Jamie Kern Lima, couldn’t find products that addressed her beauty concerns, including sparse brows and redness, so she partnered with plastic surgeons and dermatologists to create them. That’s when IT Cosmetics and Jamie’s mission to empower everyone to feel their most beautiful was born!
Since 2011, IT Cosmetics has donated more than 40 million dollars in product to the Look Good Feel Better program.
This is the best quality coverage in the industry. (I ordered Rich Tan) 2 days ago I received this product. Upon receipt I worn for an outting. And then again today, on each day I've receivedthe best unexpected complaints I like the color, the smoothness, the lasting sustainability. There's no perfumey scents, nor oily residue, perfect flaw coverage, enhancing your natural skintone, undereye friendly. Ladies this product is absolutely ?Beautifully Airbrush appearance,. Buy you will not be disappointed.
This is a full-coverage powder foundation without talc. It feels light on the face even with fuller coverage and comes in a sturdy, attractive compact. One thing to note is that the shade hues tend to be on the lighter side. You may want to choose a shade darker or use a bronzer to prevent it from making you look washed out. Feels and looks nice for everyday wear.
Covers nice, applies easy. Little goes long way. Light coverage but does nice job. Would recommend.